The TELUS, Koodo and Public brands are individually recognized through unique visual identities, but increasingly our corporate stores and Authorized Dealer stores are selling all brands together, and the need to ensure a clear, consolidated approach has never been more important.
Dual and tri-brand guidelines
These guidelines have been developed to ensure that the three brands can be used together in a way that maintains the integrity of each, while decreasing any potential customer confusion.
Dual and tri-brand application
Use these guidelines to determine if/how you should use the dual or tri-brand for your situation.
Dual and tri-brand colours
The TELUS, Koodo, and Public brands all have separate colour palettes that have not been designed to complement each other, black and reverse white logos have been provided to ensure visual equity between the brands.
Dual and tri-brand logo usage
Here’s a quick guide to using the TELUS, Koodo and Public logos together.
Dual and tri-brand signage
Please follow these guidelines, along with
