Logo usage and architecture

The heart of our brand architecture is the TELUS logo. The following guides will help you go to market as ‘one’ TELUS and make the brand and its offering easy to understand to customers.

TELUS logo architecture

Learn how to use different types of logos and elements of the TELUS logo architecture and how it is involved in the masterbrand. 

Learn more about TELUS logo architecture

TELUS logo with tagline

The TELUS logo with the tagline “let’s make the future friendly” is our main corporate logo. This logo is to be used exclusively by TELUS and not for third party usage.

Learn more about the TELUS logo with tagline

TELUS logo without taglines

The TELUS logo without the tagline is the preferred logo for any use involving third parties. 

Learn more about the TELUS logo without tagline

TELUS bilingual logo and policy

All TELUS communications must be produced to meet both official Canadian language requirements. The bilingual TELUS logo (®/MD) is used on materials where coverage in both languages is expected.

Learn more about the TELUS bilingual logo

Presented by TELUS logo

When TELUS is the presenting or primary sponsor of an event we use the “Presented by TELUS” on sponsorship-related material.

Learn more about the presented by TELUS logo

TELUS Authorized Service Provider logo

The TELUS Authorized Service Provider logo is for use for third-party vendors contracted to TELUS under a valid Master Service Agreement (MSA).

Learn more about the Authorized Service Provider logo

TELUS Authorized Dealer logo

We have two official versions of the Authorized Dealer logo: vertical (preferred) and horizontal. Follow these guidelines to learn the best practices when using TELUS authorized dealer logos.

Learn more about the TELUS Authorized Dealer logo
The TELUS team acknowledges that our work spans many Territories and Treaty areas and we are grateful for the traditional Knowledge Keepers and Elders who are with us today, those who have gone before us and the youth that inspire us. We recognize the land and the benefits it provides all of us, as an act of Reconciliation, as recommended by the Truth and Reconciliation Commission’s (TRC) 94 Calls to Action and gratitude to those whose territory we reside on, work on or are visiting. Learn more about TELUS’ commitments to Reconciliation.
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