

Sales enablement software
Optimize foodservice sales from insights to execution
Boost sales and streamline processes with TELUS Sales Enablement, your end-to-end foodservice sales accelerator.
Get actionable insights
Make data learnings more accessible to your teams, enabling them to identify key sales drivers, take decisive action and close more deals.
Automate sales processes
Save time on administrative tasks with a built-in GS1-powered product catalog, pre-loaded customer details and operator purchasing insights, so you can focus on winning new business.
Collaborate more seamlessly
Streamline collaboration between internal teams and broker sales agencies with a centralized system to accelerate decision making and ensure that all stakeholders work from the same actualized data sources.
Boost sales for your foodservice business
Put your sales team in front of the right customer at the right time with the right product with TELUS Sales Enablement.
Uncover data-driven insights
Easily access consolidated information on your products, customers and sales to deliver data-driven recommendations.
Analyze distributor performance by contract and street sales to prioritize resources and capitalize on key opportunities.
Integrate your trade data to gain comprehensive purchasing insights by product, operator, membership group, distributor and more to understand who is buying which products.
Identify key opportunities for prescriptive targeting and whitespace expansion by unlocking operator-level purchasing insights from trade claims data.
Provide field sales representatives with clear, data-driven guidance on sales call management based on actual team activity analysis.
Turn insights into actions
Enable your sales teams to see the full picture and easily collaborate with broker sales agencies.
Access complete product specs and nutritional information directly within your CRM, thanks to our GS1-enhanced catalog.
Empower your sales team with pipeline management and sales call planning tools, and foster collaboration between internal sales and broker sales agencies with a unified, integrated CRM platform.
Get a clear picture of complex foodservice relationships to uncover sales performance insights that can help you close deals.
Optimize marketing ROI
Easily access marketing materials and sales resources to track how they influence your sales conversion rates.
Maximize your marketing ROI through efficient campaign execution and intelligent lead routing, connecting qualified leads with your sales team.
Provide better access to go-to-market campaign assets and marketing content.
Consolidate sales and marketing driven leads into a single view with one-click intelligent routing for sales follow up.
Close more deals
Speed up prospecting and prioritize sales outreach with integrated operator menu data and market insights from Tastewise.
Identify high value leads and target operators whose menus are most relevant for your products.
Combine market, segment and cuisine purchasing trends with operator menu applicability to generate product recommendations for your customers and prospects.
Access Tastewise data insights from directly within the mobile-friendly TELUS Sales Enablement CRM, so you can execute on the go.

Get started today
TELUS Sales Enablement is mobile-friendly, boosting your team's productivity in the field.
Unlock the full value of our sales enablement software
TELUS Sales Enablement offers even more benefits to support your business.
Specialized
Harness the power of a solution purpose built for foodservice professionals by a team of specialists with a diverse range of industry experience.
Accessible
Access your products, customers, sales data and market insights from almost anywhere you can connect to the internet with our mobile application or a compatible device.
Integrated
Get a complete picture of your business to plan, execute and optimize trade spend by integrating TELUS Trade Promotion Management directly within TELUS Sales Enablement.
Customizable
Gain a complete view of your sales performance and budget progress with custom sales dashboards.
When you've got all that data in one place, at the fingertips of the sales team, where they can dive in at an operator level, it's huge. It makes for more efficient sales calls. They can be more proactive than reactive.

See our awards
The Promotion Optimization Institute recognized our ability to deliver industry-specific solutions that help our customers achieve their business objectives.
Choose the right solution
Learn how foodservice specific sales enablement tools can help you sell more efficiently.
Frequently asked questions
Sales enablement software is designed to increase sales performance and drive revenue growth for your foodservice business. Equipping sales teams with tools, content, processes and training helps them effectively engage with prospects, customers, broker sales agencies and distributors. With the right technology, sales teams can sell more efficiently by identifying high-quality targets, leveraging data-driven messaging and providing relevant product recommendations. TELUS Consumer Goods offers a range of award winning sales enablement software solutions to fit businesses of all sizes and geographies.
Implementation timelines for our sales enablement software vary depending on your needs. Basic setups can be completed in six to eight weeks, while larger companies with more complex integrations may require more time.
The implementation process for our sales enablement software leverages a proven customer experience framework born from years of foodservice experience. Our team is here to guide you through the entire journey, including:
Kickoff: Collaborative planning to define project goals and build a strong partnership.
Design and configuration: Tailored solutions based on your business requirements and developed in close collaboration with your subject matter experts (SMEs).
Validation and training: Rigorous assessment and comprehensive user acceptance testing training to ensure your team is equipped for success.
Ongoing support: Continuous partnership to maximize your sales enablement software investment.
Not sure where to begin? Our team can help you determine the best path forward.
We suggest forming a steering committee, project management team and core project team, scaled to your organization's size. TELUS Consumer Goods also offers professional support, including business consultants, solutions architects and technical experts.
Yes. TELUS Sales Enablement fully integrates with TELUS Trade Promotion Management. By using multiple TELUS solutions you can get a complete picture of your business to plan, execute and optimize promotions in a continuous improvement cycle.
Yes, our software helps both retail and foodservice sales teams get in front of the right customers, with the right products, at the right time.
Yes, our sales enablement software is designed to be used on the go by sales reps while preparing for customer visits and planning their activities in the field. Key features are available on smartphones and tablets, while more complex reporting is designed to be accessed via desktop.
Yes, internal sales teams and broker sales agencies can easily collaborate with shared access to relevant insights and product content. This enables teams to make collective decisions quicker and easier.
TELUS Sales Enablement is designed for foodservice manufacturers in the United States and Canada. It is purpose built to make the often complex go to market process more efficient by leveraging industry, product and market specific data.