Detailed crop planning without the time sink
The challenge: time commitment
Time is a crop advisor’s most valued resource. As a retailer, creating crop planning strategies for a client’s upcoming growing season is incredibly, even prohibitively, time-consuming – especially if you’re tailoring every aspect of the plan to the client’s unique needs.
Today’s growers don’t just want any plan; they want a plan built just for them. “Growers never want to feel like they’re working with a salesperson who’s just trying to push an order through,” explains Drew Shaw, Product Manager, TELUS Agriculture. “Growers want more of a relationship, and to have faith that their advisor has their best interests at heart and has put the same amount of thought into managing their operation as they would.”
Great crop planning strategies are tailored to each grower’s operation. They cover the growing season step-by-step, creating advice on everything from planting dates to cover cropping and succession planting, which can also help farmers build a better marketing plan.
How can any crop advisor have the time to do all that? This was the challenge TELUS Agronomy set out to solve. Our solution: TELUS Agronomy, a system that makes the time.
The solution: TELUS Agronomy
It makes creating unique plans for individual growers quick, painless, and standardized – all without sacrificing customization. This tool creates user-friendly templates that you customize with your individual grower’s data, allowing for quick and easy customization that can get as specific as you want.
“With TELUS Agronomy, you can call up university or organizational templates with key variables already set in place. The templates are still easily adjustable, so that you’re able to quickly produce extremely granular plans that are value-added for your growers,” explained Shaw. “Templates can be shared across an entire organization, so a single seasoned agronomist could produce blueprints that can be used by all advisors in the field. Templates are simple to reassign and use across fields, so all recommendations are specific and personalized.”
By standardizing the process, TELUS Agronomy makes it possible to design detailed, personalized crop plans for each of your growers in a matter of minutes. Time you would spend on logistics or data-crunching can be devoted to what matters, like communicating your ideas with your growers. In fact, TELUS Agronomy can help with that, too.
Connected communication tools for better crop planning
TELUS Agronomy connects with several other tools designed to make sharing and communicating your plans as simple as possible. Here’s how each tool works, and how they will further improve your crop planning:
Scenario comparisons
Advisors can click a few buttons to duplicate their crop planning strategy. Then, by changing one or a small set of variables, they can quickly generate several alternative anticipated outcomes to share with their customer. “Showing, versus telling, is a powerful sales approach,” said Shaw. “Crop Planning gives you an efficient way to walk through a multitude of planning scenarios with your growers and show them the big picture results when it comes to profitability and net income.”
Input Summary View
TELUS Agronomy can take the math and guesswork out of input inventory management. In TELUS Agronomy’s Input Summary View, your entire plan can be rolled up into a single comprehensive summary. This summary details quantities and amounts needed (in total) for each input across the entire plan.
Whether for early ordering or forecasting purposes, growers appreciate certainty in how much product they’ll need throughout the year. Crop Planning integrates with TELUS Agronomy’s Enterprise Dashboards, allowing Input Summary View to provide a snapshot of all planned inputs across plans. This helps ensure each location has proper inventory on hand throughout the growing season.
Bookings Tool
TELUS Agronomy’s Booking tool takes inventory reporting one step further. It helps move the sales process along seamlessly by allowing advisors to create early order booking confirmations. Your grower gets the benefits of locking in price and commitments and you get easy, accurate visibility to what products and quantities are already booked per grower.
If you’re a crop advisor trying to make the time to create detailed crop plans, TELUS Agronomy’s Crop Planning tool is how you’ll do it. When you’re ready to start saving time, all you have to do is get in touch today. We’ll set you up with everything you need, so you can set your growers up with everything they need. And we’ll do it all without the time sink.
